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Forrester Improve Your Customer Authentication Strategy with More Secure One-Time Passcodes
  • Security

Forrester Improve Your Customer Authentication Strategy with More Secure One-Time Passcodes

One-time passwords (OTPs), passcodes sent via text or email, seem ubiquitous. However, this common form of authentication is under attack from enterprising fraudsters using SIM swap, call forwarding, ...

Marketing Tech World
October 28, 2025
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Beyond Answer Rates
  • Marketing

Beyond Answer Rates

While historically, many enterprises have viewed outbound calling as an expense, recent research from Forrester Consulting revealed organizations cited digital/voice channels as important to improving...

Marketing Tech World
October 28, 2025
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Five Reasons to Brand Your Calls
  • Marketing

Five Reasons to Brand Your Calls

Close to 90% of enterprises’ calls to customers go unanswered because they don’t know who’s calling. These unanswered calls can result in a poor omnichannel experience, decreased revenues, lost custom...

Marketing Tech World
October 28, 2025
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The Telephone Transformation Countdown: How Businesses Can Prepare for Rich Call Data and Branded Calling
  • Marketing

The Telephone Transformation Countdown: How Businesses Can Prepare for Rich Call Data and Branded Calling

Years of industry research and collaboration are about to pay off. It’s safe to say 2024 will be the year Rich Call Data (RCD) and branded calling change how businesses and consumers communicate. Are ...

Marketing Tech World
October 28, 2025
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Increase Right-party Contacts with Branded Calling
  • Marketing

Increase Right-party Contacts with Branded Calling

Years of industry research and collaboration are about to pay off. It’s safe to say 2024 will be the year Rich Call Data (RCD) and branded calling change how businesses and consumers communicate. Are ...

Marketing Tech World
October 28, 2025
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Why Popular Strategies to Stop Spam Mis-Tagging Don’t Work
  • Security

Why Popular Strategies to Stop Spam Mis-Tagging Don’t Work

Enterprises often face many hurdles when trying to reach customers. These include calls being mistakenly marked as SPAM or blocked, limiting calls to meet regulatory requirements, outdated CRM data, a...

Marketing Tech World
October 28, 2025
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New U.S. enterprise survey reveals the financial impact of negative call experiences
  • Business

New U.S. enterprise survey reveals the financial impact of negative call experiences

The massive impact of robocalls, call spoofing, and fraud costs U.S. consumers lose billions of dollars every year. However, what’s less well-known is the level of financial impact that negative call ...

Marketing Tech World
October 28, 2025
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Consolidate Apps to Improve Security and Savings
  • Security

Consolidate Apps to Improve Security and Savings

Make managing your apps and digital tools easier with Microsoft 365. In this e-book, learn how to approach app consolidation systematically to reduce costs, improve security, and increase productivity...

Marketing Tech World
October 28, 2025
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Point Solutions vs. Integrated Solutions: Which delivers better ROI?
  • Business

Point Solutions vs. Integrated Solutions: Which delivers better ROI?

To maximize return on investment (ROI) across business applications, it’s important to evaluate the impact on security, IT management, productivity, and collaboration for your digital workforce. In th...

Marketing Tech World
October 28, 2025
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Preparing for AI: Are You Ready for a New Era of Work?
  • Artificial Intelligence

Preparing for AI: Are You Ready for a New Era of Work?

As organizations enter an era of AI-powered productivity, preparing for a successful AI transition is top of mind for many business leaders. Learn how to evaluate your organization’s readiness level a...

Marketing Tech World
October 28, 2025
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Featured Posts

1Maximize your organization’s potential for data and AI with data intelligence
Maximize your organization’s potential for data and AI with data intelligence
December 22, 2025
2Building a high-performance data and AI organization
Building a high-performance data and AI organization
December 22, 2025
3Laying the foundation for data and AI-led growth
Laying the foundation for data and AI-led growth
December 22, 2025
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